Authors don’t realize how critical building relationships is in making their book a bestseller, making big money and making a bigger difference.
This becomes a huge problem because they end up doing things that severely harms them without them knowing it.
If you sincerely want to make a difference and make your book a bestseller, then networking and building relationships is a skill you must master.
You must build relationship with your tribe, mentors, strategic partners, affiliates, etc. Your relationship with these people is the key to your success.
Here are three networking mistakes that you might be making that could be harming your way to the bestsellers. They all apply to in person, phone and social media networking.
1. Me, me, me, follow me, like me! When you approach people and all you talk about is
yourself, you’re making a major mistake. When you meet people the first time and you greet them with “check out my book,” “follow me on twitter,” or “like me on facebook,” it can be very annoying. They may do it just for the heck of it, but they will not really listen to anything else you say after that.
2. Turning the networking into your own lecture. Yes sharing your knowledge is a fantastic way to give value into a relationship and I encourage you to do that. As an author, you naturally have a lot to say, especially about your expertise.
However, if you end up hugging the time and letting yourself talk other people’s head off with your topic, it becomes unhealthy. It would be more optimal if you let other people talk about themselves and learn about them. You can just give them a copy of your book or set up another time if they want more information on your topic.
3. Not utilizing opportunities to make new connections. If you are like most authors, you mostly work on your own. Very rarely do you create and build connections. This is a very big mistake.
You must get yourself out there on live events, on the phone and on social media. Join trainings with a mentor you resonate with so you get connected with like-minded people who are on the same track of up-leveling themselves.
Associate yourself with purpose-driven success minded people who will pull you up with them. Remember, you are the average of the people you surround yourself with. Be aware. Are you surrounding yourself with “takers” who have scarcity thinking and only wants freebies? Or are you surrounding yourself with “givers” who have a wealthy abundance mindset and whole heartedly invest in themselves to upgrade their life and business?
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